{"id":1011,"date":"2008-03-06T23:54:29","date_gmt":"2008-03-06T23:54:29","guid":{"rendered":"http:\/\/www.markwilson.co.uk\/blog\/2008\/03\/the-day-the-iphone-grew-up.htm"},"modified":"2008-03-07T00:40:00","modified_gmt":"2008-03-07T00:40:00","slug":"the-day-the-iphone-grew-up","status":"publish","type":"post","link":"https:\/\/www.markwilson.co.uk\/blog\/2008\/03\/the-day-the-iphone-grew-up.htm","title":{"rendered":"The day the iPhone grew up"},"content":{"rendered":"<p><img data-recalc-dims=\"1\" decoding=\"async\" alt=\"iPhone v2.0 roadmap image\" src=\"https:\/\/i0.wp.com\/www.markwilson.co.uk\/blog\/images\/iphone-roadmap.jpg?w=700&#038;ssl=1\" \/><br \/>\nLast week, Apple quietly slipped out a software update for the iPhone (v1.1.4).  No press release (not one that I can find anyway), no drama (at least when I looked last night the Apple website was trumpeting the January iPhone update &#8211; no mention of the late-February one), and no software development kit (SDK) by the end of February 2008 as promised.  What was happening?<\/p>\n<p>Tonight I picked up the real news (via Garry Martin and <a href=\"http:\/\/bink.nu\/news\/apple-licenses-microsoft-activesync-for-iphone.aspx\">Steven Bink<\/a>) &#8211; Apple is pleased with it&#8217;s market share in the US (claiming 28% of the smartphone market) and is going after the enterprise.  And in order to stand any chance of getting corporates to adopt the iPhone, they have licensed Microsoft ActiveSync.  This is really good news for me.  No more <a href=\"https:\/\/www.markwilson.co.uk\/blog\/2007\/11\/using-an-iphone-for-e-mail-with-exchange-server.htm\">messing around with IMAP for connection to Exchange Server<\/a> &#8211; real push e-mail, calendar integration, contact synchronisation, global address list lookup, IPSec VPNs, two-factor authentication (certificate-based), enterprise Wi-Fi (WPA2\/802.1x), security policy and device configuration tools, and remote wipe capabilities.<\/p>\n<p><a href=\"https:\/\/www.markwilson.co.uk\/blog\/2007\/12\/one-month-with-the-iphone.htm\">I still have some other items to add to my ideal feature list<\/a> &#8211; cut\/paste and a task list application for starters &#8211; but it was great to hear Apple selling the <a href=\"https:\/\/www.markwilson.co.uk\/blog\/2006\/02\/mobile-messaging-and-exchange-server.htm\">Exchange Server push e-mail architecture<\/a> and pointing out how BlackBerry is &#8220;the old way&#8221;&#8230;<\/p>\n<p>So, what about that much-anticipated SDK?  Well, Apple is opening up the same APIs and tools that they use internally, from today.  It looks pretty sweet &#8211; I reckon even I could write an iPhone native application with this (although I&#8217;ll leave <a href=\"http:\/\/themobileguy.net\/\">Keni<\/a> to tell me how it compares to developing for Windows Mobile).  <\/p>\n<p>Once the applications are written, how do they get onto the iPhone?  Apple has announced a new online store &#8211; the AppStore, accessible from every iPhone running the next software release (not using the iTunes store as previously predicted by some &#8211; although the iTiunes client will be able to access the AppStore).  Key features include wireless application download (cell network or Wi-Fi) and automatic updates and this will be the exclusive method for the distribution of iPhone applications.  It&#8217;s a pretty good deal for developers too (apart from the $99 to become one): they can pick the price and take a 70% revenue share, paid monthly; there will be no credit card, hosting or marketing fees (even if the application is free); but there will be some limitations around the types of applications that will be allowed (I wonder if there will there be a conflict of interest between mobile operators and VOiP client developers?)<\/p>\n<p>Finally, what&#8217;s the charging mechanism for iPhone 2.0 update that will be required to access the new applications?  I was pleased, and surprised to hear that it will be a free update including both the SDK and the new enterprise capabilities and is expected to ship in late June (there will be a small charge for iPod Touch users to receive the same update).<\/p>\n<p>All of a sudden, <a href=\"https:\/\/www.markwilson.co.uk\/blog\/2007\/11\/got-one.htm\">being an early iPhone adopter (and chosing a supported route rather than unlocking\/jailbreaking)<\/a> is not looking like such a bad move.<\/p>\n<h3>Links<\/h3>\n<p><a href=\"http:\/\/developer.apple.com\/iphone\/\">Apple iPhone Dev Center<\/a><br \/>\n<a href=\"http:\/\/www.microsoft.com\/presspass\/features\/2008\/mar08\/03-06easqa.mspx\">Q&#038;A: Microsoft Helps Connect Apple iPhone Users to Microsoft\u00e2\u20ac\u2122s Exchange Server<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, Apple quietly slipped out a software update for the iPhone (v1.1.4). No press release (not one that I can find anyway), no drama (at least when I looked last night the Apple website was trumpeting the January iPhone update &#8211; no mention of the late-February one), and no software development kit (SDK) by &hellip; <a href=\"https:\/\/www.markwilson.co.uk\/blog\/2008\/03\/the-day-the-iphone-grew-up.htm\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">The day the iPhone grew up<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[],"tags":[148,46],"class_list":["post-1011","post","type-post","status-publish","format-standard","hentry","tag-iphone","tag-exchange"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The day the iPhone grew up - markwilson.it<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.markwilson.co.uk\/blog\/2008\/03\/the-day-the-iphone-grew-up.htm\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The day the iPhone grew up - markwilson.it\" \/>\n<meta property=\"og:description\" content=\"Last week, Apple quietly slipped out a software update for the iPhone (v1.1.4). No press release (not one that I can find anyway), no drama (at least when I looked last night the Apple website was trumpeting the January iPhone update &#8211; no mention of the late-February one), and no software development kit (SDK) by &hellip; Continue reading The day the iPhone grew up\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.markwilson.co.uk\/blog\/2008\/03\/the-day-the-iphone-grew-up.htm\" \/>\n<meta property=\"og:site_name\" content=\"markwilson.it\" \/>\n<meta property=\"article:published_time\" content=\"2008-03-06T23:54:29+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2008-03-07T00:40:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.markwilson.co.uk\/blog\/images\/iphone-roadmap.jpg\" \/>\n<meta name=\"author\" content=\"Mark Wilson\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@markwilsonit\" \/>\n<meta name=\"twitter:site\" content=\"@markwilsonit\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Mark Wilson\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm\"},\"author\":{\"name\":\"Mark Wilson\",\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/#\\\/schema\\\/person\\\/98f61365e7c39d6be942174b8c4de468\"},\"headline\":\"The day the iPhone grew up\",\"datePublished\":\"2008-03-06T23:54:29+00:00\",\"dateModified\":\"2008-03-07T00:40:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm\"},\"wordCount\":539,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/#\\\/schema\\\/person\\\/98f61365e7c39d6be942174b8c4de468\"},\"image\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/images\\\/iphone-roadmap.jpg\",\"keywords\":[\"Apple iPhone\",\"Microsoft Exchange\"],\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm\",\"url\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm\",\"name\":\"The day the iPhone grew up - markwilson.it\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/images\\\/iphone-roadmap.jpg\",\"datePublished\":\"2008-03-06T23:54:29+00:00\",\"dateModified\":\"2008-03-07T00:40:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#primaryimage\",\"url\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/images\\\/iphone-roadmap.jpg\",\"contentUrl\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/images\\\/iphone-roadmap.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/2008\\\/03\\\/the-day-the-iphone-grew-up.htm#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"The day the iPhone grew up\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/#website\",\"url\":\"https:\\\/\\\/www.markwilson.co.uk\\\/blog\\\/\",\"name\":\"markwilson.it\",\"description\":\"get-info -class technology | write-output &gt; 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Nothing unremarkable there - iPhone v2.0 software includes Microsoft ActiveSync support and it worked\u2026","rel":"","context":"In \"Apple iPhone\"","block_context":{"text":"Apple iPhone","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/iphone"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":944,"url":"https:\/\/www.markwilson.co.uk\/blog\/2007\/11\/using-an-iphone-for-e-mail-with-exchange-server.htm","url_meta":{"origin":1011,"position":1},"title":"Using an iPhone for e-mail with Exchange Server","author":"Mark Wilson","date":"Wednesday 14 November 2007","format":false,"excerpt":"Whilst I'm not trying to suggest that the Apple iPhone is intended for business users (I'd suggest that it's more of a consumer device and that businesses are wedded to their Blackberries or, more sensibly in my opinion, Windows Mobile devices) it does seem to me that there's been a\u2026","rel":"","context":"In \"Apple iPhone\"","block_context":{"text":"Apple iPhone","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/iphone"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":5025,"url":"https:\/\/www.markwilson.co.uk\/blog\/2013\/10\/migrating-sms-messages-from-ios-to-android.htm","url_meta":{"origin":1011,"position":2},"title":"Migrating SMS messages from iOS to Android","author":"Mark Wilson","date":"Friday 18 October 2013","format":false,"excerpt":"The iPhone 3GS that I use for work is now getting a little long in the tooth, no longer eligible for updates (read security risk) and the battery often runs out before the end of the day. \u00a0I still have a 4S that I use (with iOS 7) in my\u2026","rel":"","context":"In &quot;Technology&quot;","block_context":{"text":"Technology","link":"https:\/\/www.markwilson.co.uk\/blog\/topic\/technology"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":7270,"url":"https:\/\/www.markwilson.co.uk\/blog\/2017\/11\/weeknote-no-2-thule-bike-carriers-microsoft-futuredecoded-new-iphone-week-44-2017.htm","url_meta":{"origin":1011,"position":3},"title":"Weeknote No 2: Thule bike carriers; Microsoft #FutureDecoded; and a new iPhone (Week 44, 2017)","author":"Mark Wilson","date":"Monday 6 November 2017","format":false,"excerpt":"After some positive feedback on last week\u2019s newsletter-style blog, I\u2019ve decided to keep going with the format for at least another week. 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