{"id":1551,"date":"2009-10-21T18:42:31","date_gmt":"2009-10-21T18:42:31","guid":{"rendered":"http:\/\/www.markwilson.co.uk\/blog\/2009\/10\/microsoft-and-sky-launch-sky-player-on-windows-7.htm"},"modified":"2009-10-21T18:55:42","modified_gmt":"2009-10-21T18:55:42","slug":"microsoft-and-sky-launch-sky-player-on-windows-7","status":"publish","type":"post","link":"https:\/\/www.markwilson.co.uk\/blog\/2009\/10\/microsoft-and-sky-launch-sky-player-on-windows-7.htm","title":{"rendered":"Microsoft and Sky launch Sky Player on Windows 7"},"content":{"rendered":"<p>In <a href=\"https:\/\/www.markwilson.co.uk\/blog\/2009\/10\/microsoft-launches-windows-7-is-this-the-best-windows-yet.htm\">my post earlier this evening about the Windows 7 launch<\/a>, I mentioned new content providers in Windows Media Center and that was one of the other big announcements today &#8211; Sky and Microsoft announced the addition of <a href=\"http:\/\/skyplayer.sky.com\/\">Sky Player<\/a>, Sky\u00e2\u20ac\u2122s online TV service, to Windows Media Center in Windows 7, creating a new and exciting way to watch live and on-demand TV from Sky on a PC.<\/p>\n<p>In a few days time (27 October), Sky Player will also be available on the Xbox 360 and, whilst it can also be accessed from other platforms, the integration into Microsoft&#8217;s media offerings is part of Microsoft\u00e2\u20ac\u2122s multi-screen entertainment strategy which will bring a wide range of live and on-demand entertainment programmes to the Windows platform.<\/p>\n<p>The service will give Windows 7 users access live and on-demand pay TV currently available via Sky Player, including movies, sports, entertainment, children&#8217;s programming, music, arts and documentaries.<\/p>\n<p><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/www.markwilson.co.uk\/blog\/images\/sky-player-windows-media-center.jpg?w=700&#038;ssl=1\" alt=\"Sky Player in Windows Media Center on Windows 7\" class=\"inline\" \/><\/p>\n<p>For existing Sky TV customers, Sky Player in Windows 7 provides an alternative to their set top box in order to view their Sky TV. For new customers, Sky Player in Windows 7 will offer a wide range of live channels and on-demand content via a number of monthly subscription packages.<\/p>\n<p>According to the press release:<\/p>\n<blockquote><p>&#8220;Windows 7 enables audiences with a broadband Internet connection to watch TV from Sky on a PC. In addition to offering digital music, photos and personal videos all in one place, Windows 7 makes it easier to discover great TV, sports and movies from Sky straight from the PC desktop, via a new desktop gadget. Users can also browse programme galleries or search for shows using keywords.&#8221;<\/p><\/blockquote>\n<p>Ashley Highfield, Managing Director and Vice President Consumer and Online at Microsoft UK (<a href=\"http:\/\/www.telegraph.co.uk\/finance\/newsbysector\/mediatechnologyandtelecoms\/3437854\/Microsoft-poaches-Ashley-Highfield-from-BBC-Channel-4-and-ITV-joint-internet-venture.html\">formerly of both the BBC and Project Kangaroo<\/a>), commented:<\/p>\n<blockquote><p>&#8220;The way UK consumers interact with TV is changing.  Audiences now want to consume great quality TV anywhere and at any time and are demanding a lot more from their TV experience. With the launch of Windows 7 and through partners such as Sky, we are making new things possible and delivering TV to British viewers the way they want it&#8221;<\/p><\/blockquote>\n<p>Sky recommends a 2Mbps broadband connection and when asked if the content was high definition, Sky&#8217;s Director of OnDemand, Griff Parry, said that the company is looking to improve the service over time but for now the focus is on great quality standard definition programming.<\/p>\n<p>Maybe one day we&#8217;ll see the <a href=\"http:\/\/www.bbc.co.uk\/iplayer\/\">BBC&#8217;s iPlayer<\/a> integrated in a similar manner &#8211; I certainly hope so!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In my post earlier this evening about the Windows 7 launch, I mentioned new content providers in Windows Media Center and that was one of the other big announcements today &#8211; Sky and Microsoft announced the addition of Sky Player, Sky\u00e2\u20ac\u2122s online TV service, to Windows Media Center in Windows 7, creating a new and &hellip; <a href=\"https:\/\/www.markwilson.co.uk\/blog\/2009\/10\/microsoft-and-sky-launch-sky-player-on-windows-7.htm\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Microsoft and Sky launch Sky Player on Windows 7<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[],"tags":[144,74],"class_list":["post-1551","post","type-post","status-publish","format-standard","hentry","tag-windows-7","tag-tv"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - 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So, here I am, at London's Hospital Club, brushing shoulders with the UK's mainstream media - from the BBC and Sky through to TechRadar and The Register, covering Microsoft's Windows\u2026","rel":"","context":"In \"Microsoft Windows 7\"","block_context":{"text":"Microsoft Windows 7","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/windows-7"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":783,"url":"https:\/\/www.markwilson.co.uk\/blog\/2007\/05\/get-a-mac-maybe-but-windows-vista-offers-a-more-complete-package-than-you-might-think.htm","url_meta":{"origin":1551,"position":1},"title":"Get a Mac?  Maybe, but Windows Vista offers a more complete package than you might think","author":"Mark Wilson","date":"Thursday 10 May 2007","format":false,"excerpt":"I'll freely admit that I have been critical of Windows Vista at times and I'll stand by my comments published in Computer Weekly last November - Windows XP will remain in mainstream use for quite some time. Having said that, I can't see Mac OS X or Linux taking the\u2026","rel":"","context":"In \"Apple Front Row\"","block_context":{"text":"Apple Front Row","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/front-row"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1844,"url":"https:\/\/www.markwilson.co.uk\/blog\/2010\/05\/overview-of-windows-phone-7.htm","url_meta":{"origin":1551,"position":2},"title":"Overview of Windows Phone 7","author":"Mark Wilson","date":"Thursday 20 May 2010","format":false,"excerpt":"One of the best sessions I saw at the recent Microsoft UK TechDays events was when I crossed over to the developer side for a couple of hours and listened to Charlie Kindel (a Group Program Manager for the Windows Phone Developer Experience) giving an overview of Windows Phone 7.\u2026","rel":"","context":"In \"Microsoft Windows Phone\"","block_context":{"text":"Microsoft Windows Phone","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/windows-phone"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1271,"url":"https:\/\/www.markwilson.co.uk\/blog\/2008\/11\/windows-live-foldershare-an-example-of-microsofts-cloud-computing-platform-thats-here-to-use-today.htm","url_meta":{"origin":1551,"position":3},"title":"Windows Live FolderShare &#8211; an example of Microsoft&#8217;s cloud computing platform that&#8217;s here to use today","author":"Mark Wilson","date":"Wednesday 5 November 2008","format":false,"excerpt":"I started off writing this post on the train, as the stacation (taking a break from work but staying at home) part of last week became the vacation part (a few days by the seaside with my wife and sons - the fact that I woke up to snow in\u2026","rel":"","context":"In \"Microsoft Azure\"","block_context":{"text":"Microsoft Azure","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/azure"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":1431,"url":"https:\/\/www.markwilson.co.uk\/blog\/2009\/04\/windows-7-release-candidate-whats-new.htm","url_meta":{"origin":1551,"position":4},"title":"Windows 7 release candidate: what&#8217;s new?","author":"Mark Wilson","date":"Thursday 30 April 2009","format":false,"excerpt":"Earlier today, the Windows 7 release candidate (RC) was released and almost as soon as the download link was available to TechNet and MSDN subscribers, the site went into meltdown... something tells me that this unanticipated demand is not simply bad planning, but another opportunity to say how Windows 7\u2026","rel":"","context":"In \"Microsoft Windows 7\"","block_context":{"text":"Microsoft Windows 7","link":"https:\/\/www.markwilson.co.uk\/blog\/tag\/windows-7"},"img":{"alt_text":"","src":"","width":0,"height":0},"classes":[]},{"id":244,"url":"https:\/\/www.markwilson.co.uk\/blog\/2006\/01\/nerd-tv-how-to-play-back-mpeg-4-video.htm","url_meta":{"origin":1551,"position":5},"title":"Nerd TV (how to play back MPEG-4 video without using Apple QuickTime Pro)","author":"Mark Wilson","date":"Saturday 28 January 2006","format":false,"excerpt":"My wife is out tonight, so I'm home alone. I've been working pretty hard recently and am very tired so I'm under strict instructions to relax and go to bed early (especially as it's my turn to get up with our son tomorrow morning... probably at about 5.30am). 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