Apple finally recognises European consumer laws

Back in 2012, I wrote about my poor experiences with Apple and consumer law. I wasn’t alone either – the comments on that post showed that others had similar issues, including taking Apple to the small claims court…

…for that reason, I was surprised last Friday to hear a “Genius” in my local Apple Store telling someone they had two years cover for their device under EU consumer law. That was particularly interesting as I’d just been quoted £94 for a new 1TB hard disk in my own Mac which was 367 days old at the time! (I had corrected the Genius by saying a) that my call was logged with Apple Support whilst the device was less than a year old and b) that’s about twice what a 1TB 2.5″ SATA HDD should cost at current market prices). In my case, it was a genuine mistake, but I did ask about the “2 years European Consumer Law” cover that had been quoted to the other customer.

Well, it seems that a while ago (possibly around 2013, based on copyright notice for the leaflet I was given), Apple finally recognised that their warranty cover didn’t comply with European consumer legislation.  Apple’s UK Statutory Warranty page details what’s available under the Apple On-Year Limited Warranty, under European Consumer Law, and with an AppleCare Protection Plan. Significantly:

“Under consumer laws in the UK, consumers are entitled to a free of charge repair or replacement, discount or refund by the seller, of defective goods or goods which do not conform with the contract of sale. For goods purchased in England or Wales, these rights expire six years from delivery of the goods and for goods purchased in Scotland, these rights expire five years from delivery of the goods.”

It may be late, but it’s good to see Apple finally recognises European consumer laws.

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